No one knows what’s in Pink Sauce, TikTok’s latest viral product

TikTok has been known to make small businesses go viral overnight, product recommendations that cause a distinctive shade of blush to sell everywhere, and persuade thousands of people to make bowls of salmon rice for lunch every day. does.

But the discussion on the forum has clearly gotten the better of some users, forcing them to forget a tried-and-true rule: Maybe don’t eat the unknown goo made by a stranger and plastic flat during a record-breaking heatwave. send in mailers?

Since mid-June, a TikToker who goes by Chef.Pii has been posting about Pink Sauce, a homemade concoction he’s used as a dipping sauce for chicken and cucumbers and tacos, gyros. And put it on the Big Mac. People seemed curious – why is it pink? what does it taste like? And the bravest of them wanted to know, is this for sale? As it turns out, Chef.Pii will be selling it—for $20. What luck!

Customer reviews have started pouring in, with TikTok users recording themselves unboxing their Pink Sauce, checking out the packaging, and doing some sniffing and taste tests, while others look (understandably) in horror.

For one, the color and texture of the sauce doesn’t have much consistency. In an earlier video posted by Chef.Pii, the sauce was Barbie pink and smooth in texture, similar to ranch dressing. But some customers’ sauces are a pale pink instead and – perhaps more concerning – chunky, as if it had turned curd since packaging. In another video, pink sauce resembles water, pouring out of a ketchup bottle-shaped container. Some bottles have glitter sprinkled on them, with a glitter glue-like label affixed on them. But what has made TikTok users question the safety of the sauce is that no one really knows what’s actually in it.

Nutritional labels on bottles are full of typos and don’t give much clarity on what you’re putting into your body. For one, a serving size is one tablespoon, and the label says there are 444 servings in one bottle, which would be about 1.7 gallons. It could be a simple typo, or it could be the creator leaving a cosmic sign in the form of “angel numbers” for his blessed customers. The ingredients are eyebrow-raising, too. “Vinegar” is misspelled as “grape”. It obviously contains milk but no preservatives.

Some describe it as tasting and smelling like ranch. Others say it is sweet and tart. Guess I’ll never know.

In a truly heinous video, a customer wears blue surgical gloves before opening a leaky bottle of pink sauce. White mailer stained with pink is bad enough. But when they remove the “sauce,” it looks like someone threw a gender reveal cake for a baby girl.

“It doesn’t even say pink sauce on this bitch,” he says. The full amount of sauce—all 444 servings—leaked around the bottle and accumulated like a papier-mâché project made from ranch, tissue paper, and glitter.

However, not everyone hates it. A man named Jade Amber unboxed Pink Sauce from his car wearing a pink velor tracksuit, sitting in his seat with a baby pink quilted cover, cute pink dice hanging from the rear mirror. In a taste test at home, he poured it on his lunch bowl.

“Okay, so the sauce is good,” she says after momentarily chewing and pausing her video. She won’t repurchase it, though, because it’s $20 for a flavor she’s tasted (?) before.

Chef.pii did not respond ledgerequested for comment, but he had posted an apology video the day before. 444 servings was a mix-up, and his team would switch labels for future orders.

“I’m only human, I’m not perfect,” says Chef.P. The product adheres to “FDA standards,” she says, but is currently “in laboratory testing.”

She also said that she would work to reduce costs, a major complaint from the people. And if you missed ordering, don’t worry – Chef. PII says it is working to bring Pink Sauce into stores.

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