Twitter Blue subscriptions are getting more expensive

People often express surprise that Twitter is free, but for some it isn’t – Twitter Blue was launched in several countries last year, offering something extra for anyone willing to pay $2.99 ​​per month. working on facilities. The TODAY service told customers it’s raising the price (via) Matt Navarro), and in America, It’s Jumping Up To $4.99 Per Month, It probably won’t break the pockets of information addicts who are choosing to pay for a service that still includes ads in their feed, but it may be enough to make people ask themselves if it’s worthwhile.

Add-ons to the Twitter Blue package extremely useful (an undo tweet window to fix typos, a customizable navigation bar, a list of headers shared by people you follow, and ads for articles on sites -including free access). ledge) from trivial (ability to choose from different app icons) to dubious (nft hexagon profile pics).

In an email to users, the Twitter Blue team stresses the high rate “helping us continue to build out some of the features you’ve been asking for, improving existing features you already love and promoting journalism.” uphold our mission to support.”

Notably, it doesn’t mention Elon Musk, even though the company blamed him for the Q2 revenue dip over the past year. Musk is now trying to pull out of his deal to acquire Twitter for $44 billion, but in happy times, he reportedly floated the idea for an anonymous subscription service out of Blue, which he thought was It may someday attract more than 100 million customers.

The higher price is already taking effect for new customers, but for early adopters, Twitter says they’ll be locked into the original price until October and the opportunity to cancel at least 30 days before the new rate goes into effect. can expect to receive.

To keep paying customers, Twitter Blue email teases a “more frictionless reading experience” in the works, among other features launching in Twitter Blue Labs. One reason I can live until at least October, if not beyond, isn’t even listed in emails: editable tweets. Twitter seems to have picked up the pace of feature development under Parag Agarwal’s administration, and with the feature already announced and in testing, I can’t wait to see how Twitter Blue benefits it at launch. included or not.